| GLOBAL MARKETING STRATEGIES (TEXT)
No Synopsis Available
Price: $3.00 USD
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| Marketing Simplified
This book explains marketing in easy to understand and digest form. It explains the marketing mix, the four P's, demographics, marketing plan formats, market audits and market research. Contains real life case studies and questionnaires. What is marketing? The role of marketing, The marketing concept Some marketing basics Some marketing definitions The Marketing Mix The four P's Marketing forces Segmentation Market Research Researching the market Family life cycle Marketing information systems Price setting Strategies, Tactics Price points Branding The Planning Process The Planning process Delivering quality service Product development A checklist Buyer Behaviour Consumer and Industrial markets Corporate image Influencing customer requirements, Image Why buy from there? What makes a company successful Monitoring service levels Are these issues pertinent to your business Planning a Marketing Campaign Launching a new product or service Strategies A Marketing Plan The marketing audit Targeting customers New product development Case Studies
Price: $24.95 USD
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| Successful Marketing Secrets & Strategies
No Synopsis Available
Price: $29.71 USD
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| Successful Marketing Secrets & Strategies
No Synopsis Available
Price: $31.45 USD
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| Search Marketing Strategies
This book is in New - Excellent condition
Price: $39.85 USD
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| Pricing Strategies : A Marketing Approach
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Price: $76.80 USD
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| Pricing Strategies : A Marketing Approach
No Synopsis Available
Price: $83.85 USD
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| Successful Marketing Strategies for High-Tech Firms
This extensively revised third edition of the Artech House bestseller, Successful Marketing Strategies for High-Tech Firms, reflects the ruthless realities of the new high-tech marketplace where effective marketing strategy counts as much as the latest and greatest technology. The multitude of brand new material includes detailed case studies that teach the hard-learn lessons that have enabled such high-tech giants as eBay, Yahoo, IBM, Cisco, and Nokia to come out of the tech market meltdown stronger and more competitive. You learn how to develop innovative product offers that connect to actual customer needs so your organization can create new wealth and develop new markets.
Price: $85.00 USD
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| AISE Marketing Management Strategies
No Synopsis Available
Price: $185.15 USD
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| AISE Marketing Management Strategies
No Synopsis Available
Price: $205.72 USD
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