Ellie Somerset is a great advertising copywriter going nowhere fast û a boyfriend who is always at work, a tendency to dress like a short-sighted bag lady and a Creative Director who rejects her fresh ideas û they all conspire to keep her just treading water. Even her Great Aunt Edith, a demon at filthy scrabble, has a better social life than she does.All that changes when Jack Wolfe becomes her boss. Whilst everyone else at the agency thinks he's Heathcliff in jeans, Ellie just sees a stalking, scowling Alpha male with a nasty redundancy plan up his sleeve. As Jack makes it his mission to smarten up Ellie's attitude and her appearance, it's time for her to prove herself. But that means getting closer to this very sexy, very wicked man, and as she does Ellie discovers that this particular Heathcliff has an awful lot to hide.

Price: $4.99 USD

Advertising executive Marta Zinsser is no poster child for her wealthy Seattle suburb-and nothing could please her more. This former New Yorker wears combat boots, not Manolos, and drives a righteous Harley hog instead of a Mercedes SUV. Now she's launching her own agency in this land of the Microsoft elite, even though her ten-year-old daughter wishes she'd put on a sweater set and just be normal. Can this ex-urbanite remain uniquely herself without alienating the inner circle of smug, cookie-cutter executive wives? And when push comes to shove, can she stop being the proud odd mom out and take a chance at something frighteningly-and tantalizingly-new?

Price: $9.99 USD

Twenty-nine-year-old Lindsey Rose has, for as long as she can remember, lived in the shadow of her devestatingly beautiful twin sister, Alex. Determined to get noticed, Lindsey is finally on the cusp of being names creative vice president of an elite New York advertising agency, after years of eighty-plus hour weeks, migraines and profound loneliness. But during the course of one devastating night, Lindsey's carefully constructed life implodes. Humiliated and desperate, she flees the glitter of Manhattan and retreats to the time warp of her parents' Maryland home. As her sister plans her lavish wedding to her prince charming, Lindsey struggles to maintain her identity as the smart, responsible twin, while she furtively tries to put her career back together. But things get more complicated when a long held family secret is unleashed that forces both sisters to reconsider who they are and who they are meant to be.

Price: $10.90 AUD

Seeing George being made to dress as a woman filled Danielle with dread. There was no doubt that Alexandria had something equally testing for her and, from the way the brunette looked at her naked body, she thought she knew what it was.' Alexandria Steiner uses a unique form of discipline in the running of her advertising agency, which no one will talk about. When employees Danielle Hancock and George Lovell make a costly mistake, they soon find out for themselves just how unusual and stringent that discipline can be. Plunged into a world of domination and submission, both are forced on a journey of sexual self-discovery - with surprising results. For they can never return to the routine of their previous lives after experiencing the harsh, yet thrilling, regime of the disciplinarian

Price: $10.90 AUD

Get Market Smart Quickly and Painlessly!. Naked Marketing strips away the mystique and reveals what you really need to do to increase your company's sales and profits. - Winning strategies for all types and sizes of businesses. - Real-life examples. - How to increase sales and profits. - What you should and shouldn't do. - A familiar face on television and radio talk shows, Mr. Grede speaks on the subject of marketing and strategic thinking at civic organizations, and corporate venues. - E-Books: The Sales Managers Guidebook. The Retailers Guidebook. Developing a Strategic Marketing Plan--A Self- Guided Workbook. How to Be Your Own Advertising Agency (For the Small Business Owner). View chapter listings and sample excerpts online at: www.thegredecompany.com. - Print Books: Naked Marketing--The Bare Essentials, New Revised Edition. (Marquette University Press). 5 Kick-Ass Strategies to Reach the Next Level (SourceBooks, 2006)

Price: $14.95 USD

Fresh out of college in the summer of 1961, Happy lands his first job as a graphic designer (okay, art assistant) at a small Connecticut advertising agency populated by a cast of endearing eccentrics. Life for Happy seems to be -- well, happy. But when he's assigned to design a newspaper ad recruiting participants for an experiment in the Yale Psychology Department, Happy can't resist responding to the ad himself. Little does he know that the experience will devastate him, forcing a reexamination of his past, his soul, and the nature of human cruelty -- chiefly, his own. Written in sharp, witty prose and peppered with absorbing ruminations on graphic design, The Learners again shows that Chip Kidd's writing is every bit as original, stunning, and memorable as his celebrated book jackets.

Price: $17.99 USD

Today’s online microstock agencies make it possible for anyone with a camera to sell their photographs. But the competition is daunting--one leading agency receives 14,000 uploads each day . How can you make your images stand out--and better yet, sell? In this guide, industry veteran Ellen Boughn reveals everything you need to know, including:   . How to get started selling your photos . What sells and what doesn't . How to cast and work with models . The fine print on permits and permissions . How to reach specialty markets like advertising, retail, news, and education   Packed with hundreds of examples of photos that sell (and some that don’t), Microstock Money Shots is your key to maximizing views and downloads in the exciting new world of microstock. From the Trade Paperback edition.

Price: $18.99 USD

Business experts reveal why this book will grab your ATTENTION! "The best thing about Ken Sacharin's book, aside from its reader-friendly format, is its ability to make advertising practitioners think in human terms about the consumer's basic response mechanisms. This provocative book belongs on the must-read list for all marketing directors, brand managers, agency 'creatives,' or account managers. I heartily recommend it." —Ed Papazian, President, Media Dynamics, Inc. "In today's increasingly crowded communications space, attention is undoubtedly the customer's most scarce resource. Ken Sacharin's practical and hands-on Attention Mechanics framework will help marketers break out of the noisy business environment and get their messages across to their target audiences." —Russ Winer, Professor of Business, University of California, Berkeley

Price: $29.95 USD

The days of the image brands are over, and ‘new marketing’ has gone mainstream. The world’s biggest companies are pursuing a post-advertising strategy, moving away from advertising and investing in leading edge alternatives. In the vanguard of the revolution has been John Grant, co-founder of the legendary agency St. Luke’s and author of The New Marketing Manifesto , whose radical thinking has informed a generation. Now Grant is set to stun the industry again. In The Brand Innovation Manifesto , he redefines the nature of brands, showing why old models and scales no longer work and revealing that the key to success today is impacting people’s lifestyles (think Starbucks, iPod and eBay). At the heart of the book is the concept of the ‘brand molecule’ to which new cultural ideas can be constantly added to keep pace with change. Cataloguing 32 classes of idea, Grant presents a practical approach to mixing and matching them within your own market to develop new brand ideas - and new ideas for existing brands.

Price: $45.00 USD

In the context of rising consumerism and globalization, books on consumption are numerous. These tend to be firmly rooted in particular disciplines, however sociology, anthropology, business or cultural studies and as a result often present a blink ered view. Charged with the mission of unravelling what consumption means and how it operates, the worlds leading experts were flown to a secluded location in Sweden to 'battle it out'. This pioneering book represents the outcome. Ranging from the 'l ittle black dress' to on-line communities, Elusive Consumption challenges our very understanding of consumerism. How successful is the advertising world in manipulating our buying patterns? Does the global marketplace promote cultural homogeneity or heterogeneity? Is the West really more of a 'consumerist civilization' than other countries? Does the advertising of certain products influence a voters choice of political party? How are products associated and marketed to different genders? These c ontroversial topics and many more are discussed. Covering virtually every aspect of the word 'consumerism', Elusive Consumption provides a state-of-the-art view of the highly commercialized society we inhabit today. Some might have it that consumers are unwitting pawns, completely lacking in agency. Others might argue that consumer choices are empowering and subtly shape production. Richard Wilk, Colin Campbell, John F. Sherry, Richard Elliott, Russell Belk, and Daniel Miller who offers the mos t persuasive argument in this battle royal?

Price: $95.00 USD