| Global Marketing
General & Introductory Business & Management: Global Marketing
Price: $19.95 USD
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| E-Marketing
General & Introductory Business & Management: E-Marketing
Price: $19.95 USD
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| Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management
Strategic Marketing : Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management
Price: $22.99 USD
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| Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management
Strategic Marketing : Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management
Price: $35.00 USD
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| Management of Marketing
The text provides information on the core elements of the subject of marketing without the depth that often surrounds these to ensure that the basic concepts are easily identifiable and accessible. Students on MBA courses often do not have time to read a long text as they are studying many subjects, therefore they require a good, basic guide pitched at the appropriate level to be able to be absorbed quickly but still provide enough of a strategic element to stretch them. Written by a successful author team, Management of Marketing covers the key topics of the marketing component of an MBA course and provides a good balance of theory and application to ensure both aspects of the core concepts are covered. Designed specifically for MBA students who require an accessible but thorough guide to the subject Written by an experienced author team which has a proven track record of providing accessible information for the intended audience Student and lecturer web sites accompany the book providing additional pedagogical material to enhance the points in the text and ensure further learning can be pursued with ease
Price: $41.95 USD
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| Marketing Unwrapped
General & Introductory Business & Management: Marketing Unwrapped
Price: $60.00 USD
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| Sustainability Marketing: A Global Perspective
Marketing Management : Sustainability Marketing: A Global Perspective
Price: $66.95 USD
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| Hospitality Marketing Management, Desktop Edition, 5th Edition
Marketing : Hospitality Marketing Management, Desktop Edition, 5th Edition
Price: $77.50 USD
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| Services Marketing Management: A Strategic Perspective, 2nd Edition
General Marketing & Sales : Services Marketing Management: A Strategic Perspective, 2nd Edition
Price: $87.95 USD
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| Fish Business Management: Strategy, Marketing, Development
Fisheries & Aquaculture Economics & Management: Fish Business Management: Strategy, Marketing, Development
Price: $189.95 USD
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