| Marketing to the New Majority : Strategies for an Integrated World
No Synopsis Available
Price: $18.14 USD
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| E-Mail Marketing For Dummies
Updated to reflect the hottest new trends, technologies, and strategies! Much has happened in e-mail marketing since the first edition of this book appeared in 2007. With the dramatic rise of social media and mobile devices, there are more ways than ever to target campaigns and maximize your e-mail marketing dollars. The new edition of this helpful book is full of practical advice, whether you?re an enterprise-level marketer using a third-party e-mail marketing company or small business owner handling everything yourself. Helps you map out an e-mail marketing strategy with reachable objectives Simplifies the process of list-building, message-creation, and results-tracking Offers legal guidance, so you stay compliant with anti-spam laws Shows you how to deliver your message and incorporate social media Explains how to track and interpret results Includes the top ten things you should not put in your messages, and much more Get more out of your e-mail marketing campaigns with this easy-to-follow guide.
Price: $24.99 USD
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| Entrepreneurial Marketing: Real Stories and Survival Strategies
No Synopsis Available
Price: $27.65 USD
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| The Nonprofit Marketing Guide
A nonprofit's real-world survival guide and nitty-gritty how-to handbook This down-to-earth book shows how to hack through the bewildering jungle of marketing options and miles-long to-do lists to clear a marketing path that's right for your organization, no matter how understaffed or underfunded. You'll see how to shape a marketing program that starts from where you are now and grows with your organization, using smart and savvy communications techniques, both offline and online. Combining big-picture management and strategic decision-making with reader-friendly tips for implementing a marketing program day in and day out, this book provides a simple yet powerful framework for building support for your organization's mission and programs. Includes cost-effective strategies and proven tactics for nonprofits An ideal resource for thriving during challenging times Fast, friendly, and realistic advice to help you navigate the day-by-day demands of any nonprofit Written by one of the leading sources of how-to info and can-do inspiration for small and medium-sized nonprofit organizations, Kivi Leroux Miller is,among other things, a communication consultant and trainer, and president of EcoScribe Communications and Nonprofit Marketing Guide.com.
Price: $39.95 USD
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| Business to Business Marketing : Relationships, Newtworks and Strategies
No Synopsis Available
Price: $52.61 USD
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| Business to Business Marketing : Relationships, Newtworks and Strategies
No Synopsis Available
Price: $58.45 USD
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| Entrepreneurial Marketing: Real Stories and Survival Strategies
No Synopsis Available
Price: $74.24 USD
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| Entrepreneurial Marketing : Real Stories and Survival Strategies
No Synopsis Available
Price: $86.73 USD
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| Marketing Public Health : Strategies to Promote Social Change
No Synopsis Available
Price: $126.70 USD
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| Cases on Innovations in Educational Marketing : Transnational and Technological Strategies
No Synopsis Available
Price: $181.63 USD
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