| The DragonSearch Online Marketing Manual: How to Maximize Your SEO, Blogging, and Social Media Presence Get noticed! Create a powerful online marketing platform that draws customers—and increases profits There are few guarantees in business today, but here’s one: If your message or product isn’t easy to find online, you won’t be in business very long. Whether you own a small business or plan to launch a new product or service, getting your message out to the right people has to be one of your top priorities. One of today’s top search marketing strategists, Ric Dragon offers all the tools and techniques you need to make an instant splash online. DragonSearch explains everything you need to know about: Search engine optimization (SEO) Pay per click Social marketing Business planning Website development Reputation management You can come up with an iPad equivalent of your industry and the slickest website to promote it, but it won’t do you much good if your customer has to scroll and scroll . . . and scroll . . . to find it. DragonSearch provides everything you need develop your online platform from scratch and manage it effectively to drive long-term success. Build it right , and they will come. Price: $10.00 USD
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| Pay Per Click Search Engine Marketing For Dummies Plan and launch your PPC campaign and keep track of its progress If you want potential customers to form a traffic jam at your Web site, Pay Per Click just might do the trick. This book will help you decide! It tells you all about Google AdWords and Yahoo! Sponsored Search, targeting your customers, watching out for fraud, assessing the pros and cons of Pay Per Click, and making Pay Per Click work for you. Discover how to Use the right keywords to trigger your ads Figure your breakeven point Write ads that reach your customers Calculate return on investment Use geo targeting Track your ad results Price: $24.99 USD
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| SCANS 2000, Developing a Business Plan: Virtual Workplace Simulation, CD w/User's Guide, 1st Edition In Developing a Business Plan, teams of entrepreneurs compete for three available storefronts in a local mall. The best and most comprehensive business plans will sign a lease. User must learn business principles that will help them: 1) choose a store type, name, and logo 2) make decisions on marketing strategy, staffing, inventory, and store layout and design 3) use algebra and develop spreadsheets, charts, and graphs to analyze financial data 4) write a business plan and design a formal presentation User Guide will facilitate completion of activities found on the CD-ROM simulation. System Requirements for the CD-ROM: Windows 95, 98, 2000 or NT. Intel Pentium or Pentium II processor (or equivalent), 75 MHz minimum (166 MHz for Windows 2000), 16 MB RAM or higher (32 MB for Windows 2000 and NT), 4x (minimum) CD-ROM drive, floppy disk drive, minimum 256-color, 640 X 480 resolution, SoundBlaster-compatible, 16-bit sound card, access to printer and Adobe Acrobat Reader 4.0 or higher (can be installed from CD-ROM). Price: $110.99 USD
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