| Business of Sustainable Forestry : Overall Market Analyses, Marketing Products from Sustainability Managed Forests No Synopsis Available Price: $9.75 USD
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| How Everyday Products Make People Sick This book reveals the hidden health dangers in many of the seemingly innocent products we encounter every day--a tube of glue in a kitchen drawer, a bottle of bleach in the laundry room, a rayon scarf on a closet shelf, a brass knob on the front door, a wood plank on an outdoor deck. A compelling expos, written by a physician with extensive experience in public health and illustrated with disturbing case histories, How Everyday Products Make People Sick is a rich and meticulously documented account of injury and illness across different time periods, places, and technologies. It presents a picture not of one exceptional or corrupt industry but rather of how run-of-the-mill manufacturing processes and consumer marketing expose workers and the general public alike to toxic hazards. More troubling still, even when such hazards are recognized, calls for their control are routinely ignored. Written for a wide audience, it offers a critical and disquieting perspective on the relationship between industrial development and its adverse health consequences. Price: $15.95 USD
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| Real-Time Marketing and PR : How to Instantly Engage Your Market, Connect with Customers, and Create Products That Grow Your Business Now No Synopsis Available Price: $19.09 USD
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| Real-Time Marketing and PR : How to Instantly Engage Your Market, Connect with Customers, and Create Products That Grow Your Business Now No Synopsis Available Price: $21.21 USD
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| The Guide to Understanding Insurance Marketing: How Leading Insurers Promote Their Products, and How to Make a Pitch That Resonates With Them No Synopsis Available Price: $26.32 USD
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| Outlines and Highlights for Marketing of High-Technology Products and Innovations by Jakki J Mohr, Isbn : 9780136049968 No Synopsis Available Price: $29.20 USD
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| Outlines and Highlights for Marketing of High-Technology Products and Innovations by Jakki J Mohr, Isbn : 9780136049968 No Synopsis Available Price: $38.93 USD
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| Life Cycle Assessment and Environmental Impact of Polymeric Products Life-cycle analysis is a technique used to quantify the environmental impact of products during their entire life cycle. The different parts of the life cycle are examined from raw material extraction, manufacture, transport and use through to waste processing. For each stage an inventory is made of the energy and material consumption and of any emissions to the environment. This makes it possible to identify components where improvement can be made to benefit the environment. This type of investigation of products may bring economic advantages, as often material and energy consumption are reduced. Environmentally friendly products also have a marketing advantage, as consumers are becoming increasingly aware of green issues. In addition, legislation is being introduced across the world to enforce environmentally friendly practices. The concept of product responsibility is commonplace and manufacturers and end-users must now consider the cradle to grave pathway of each product. There are many different types of environmental impact. For example, plastics are generally produced from fossil fuels, which are gradually becoming depleted. The production process itself involves energy consumption and further resource depletion. During production emissions may occur to water, air or soil. Emissions of concern include heavy metals, chlorofluorocarbons, polycyclic aromatic hydrocarbons, volatile organic compounds, sulfur oxides and dust. These emissions have effects such as ozone depletion, carcinogenicity, smog, acid rain, etc. Thus production of a plastic product can have adverse effects on ecosystems, human health and the physical environment. This review describes the process of life cycle analysis in some detail. It describes the different organisations involved in researching and applying these techniques and the database resources being used to generate comparative reports. Many companies and organisations are now undertaking life cycle analysis of new and existing products. The Association of Plastics Manufacturers in Europe (APME) has been at the forefront in developing ecoprofiles for the plastics industry and users of plastic products. ISO has been active in generating new standards on environmental management, notably the ISO 14000 family of standards a summary is included in this review. Design for the environment is covered in the report, as one of the principal uses of life cycle assessment is to improve environmental performance from the first stages of product development. There are many factors to consider for each environmental impact assessment, so a system has to be used to highlight the most significant factors for comparisons to be made. One major advantage of plastic materials is their lightweight and strength a thin polymer film may perform the same job as a thick layer of natural material, thus resulting in reduced material use and reduced energy costs in transport. Life cycle analysis is a crucial Price: $144.00 USD
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| Non-Timber Forest Products in the Global Context This book provides a comprehensive, global synthesis of current knowledge on the potential and challenges associated with the multiple roles, use, management and marketing of non-timber forest products (NTFPs) around the world. There has been a great deal of research and policy effort surrounding NTFPs over the last two and half decades. The book explores the evolution of sentiments regarding the potential of NTFPs in promoting options for sustainable multi-purpose forest management, income generation and poverty alleviation. Based on a critical analysis of the debates and discourses it employs a systematic approach to present a balanced and realistic perspective on the benefits and challenges associated with NTFP use and management within local livelihoods and landscapes, supported with case examples from both the southern and northern hemispheres throughout. The book covers all dimensions, including the social, economic and ecological, and closes with an examination of future prospects and research directions. Price: $189.00 USD
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| Delivery System Handbook for Personal Care and Cosmetic Products Novel delivery systems designed to facilitate the use of fountain of youth and other functional actives is an idea whose time has come. In a rapidly growing global market eager for products that really work, accelerating market pull forces and technology push have set the stage for this foundation text. This must have book has been carefully designed for training, development and synergistic technology transfer across the personal care, cosmetic and pharmaceutical industries. It is not only intended for scientists and technologists but will also be of high interest to market development and business personnel. This book will cause a breakthrough in effective interaction among technology and marketing. It is a showcase for understanding, using and marketing the technology of why and how delivery systems work as well as current, emerging/potential applications and working formulations. Each chapter is written by one or more experts in the field. A wide range of companies serving the global marketplace are represented. These companies offer numerous types of delivery systems containing highly desirable functional actives, delivery system technology development services, and opportunities for technology licensing, mergers and acquisitions. A unique feature of the book is the use of Mind Map technology to capture and present the essence of the thinking of over 80 authors in a Book-at-a-Glance Executive Overview section. This section has been specifically designed to empower decision making leading to the development of innovative product differentiation in a global context. Price: $440.00 USD
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