General Marketing & Sales : The Social Media Bible: Tactics, Tools, and Strategies for Business Success, 3rd Edition

Price: $19.99 USD

This is the eBook version of the printed book. The Easy, Step-by-Step Guide to Facebook Marketing—100% Updated for Facebook’s Newest Features & Best Practices   Your best customers and prospects are on Facebook: more than 800,000,000 of them . Your business needs to be there, too: not just with a generic “page,” but with a smart, low-cost marketing program that works . Facebook Marketing, Third Edition will help you plan that program, execute it, measure it, and optimize it. Two world-class social media marketers show you how to make the most of Facebook’s most valuable new business features—including Facebook Messages, Deals, Places, Credits, Connect, mobile apps, and much more. This completely revamped new edition offers dozens of new tips and best practices for everything from advertising and analytics to promotion and privacy. Whether you’re an entrepreneur, marketer, or PR pro, it will help you find and profit from your customers where they are right now: on Facebook!   You’ll Learn How To: • Get started fast with Facebook, even if you’re new to it • Develop winning Facebook marketing strategies • Master new best practices for creating “best in class” Facebook pages • Design Facebook ads that drive more clickthroughs at lower cost • Reach customers outside Facebook with Facebook Connect and social plugins • Use images and other media to personalize your presence and engage visitors • Build thriving Facebook communities that promote loyalty and innovation • Market to customers on the move via Facebook mobile apps • Monitor what your customers are saying in real-time • Protect your privacy—and your customers’ privacy, too • Use Facebook Credits social currency to attract new customers and promote product sampling • Track your performance with Facebook Analytics • Prepare to profit from tomorrow’s Facebook trends and innovations

Price: $19.99 USD

A quick guide to effective techniques that will boost your business today Want the juicy marketing secrets that save time and get results quickly for your business? Then this is the book for you. Marketing Secrets for the Self-Employed offers a detailed plan for entrepreneurs, small business owners, salespeople, and service professionals. Filled with effective tactics and strategies ready to apply immediately, this guide supplies a complete toolkit to leverage resources, establish online credibility, and crush your competition! Provides practical strategies to promote your business using powerful online tools Each chapter can be read in 10 minutes or less and offers an itemized to-do list at the end Author has personally used these strategies to promote his business online and has helped dozens of companies do the same If you're ready to take immediate action and see results quickly for your business, Marketing Secrets for the Self-Employed has all the tools and techniques you need!

Price: $21.95 USD

The Father of Guerrilla Marketing, Jay Conrad Levinson, changed marketing forever when he unleashed his original arsenal of marketing tactics for surviving the advertising jungle on a shoestring budget. And now, Levinson and online marketing masters Mitch Meyerson and Mary Eule Scarborough once again show you how to beat the odds by combining the unconventional, take-no-prisoners Guerrilla Marketing approach with today’s ultimate marketing weapon—the Internet. Learn how to use the internet Guerrilla style. Level the playing field, and achieve greater online visibility. Boost traffic to your website. Convert visitors into paying clients. Capture and keep your market share, and create multiple income streams—all while saving time and money! This complete Guerrilla Marketing online guide includes: • The 10 most effective Guerrilla strategies • Case studies of the five greatest online Guerrilla Marketing campaigns • How to create a high-impact website on a budget • Low-cost tactics for maximizing traffic • The 12 biggest internet marketing mistakes and how to avoid them • Creative tactics and cutting-edge tools that inspire customers to take action • Essential information on cutting-edge technology

Price: $21.95 USD

General Marketing & Sales : The Silent Salesmen: Guaranteed Strategies for Increasing Sales and Profits Using Promotional Products

Price: $24.95 USD

General Marketing & Sales : The Social Media Bible: Tactics, Tools, and Strategies for Business Success, 3rd Edition

Price: $29.95 USD

General Marketing & Sales : Stop Whining! Start Selling!: Profit-Producing Strategies for Explosive Sales Results

Price: $50.00 USD

The price of food has become very volatile in recent years for a variety of reasons, including a strengthened connection between the prices of agricultural commodities and other commodities such as oil and metals, more volatile production due to more frequent droughts and floods, and a rising demand for biofuels. Understanding the determinants of agricultural commodity prices and the connections between prices has become a high priority for academics and applied economists who are interested in agricultural marketing and trade, policy analysis and international rural development. This book builds on the various theories of commodity price relationships in competitive markets over space, time and form. It also builds on the various theories of commodity price relationships in markets that are non-competitive because processing firms exploit market power, private information distorts commodity bidding, and bargaining is required to establish prices when the marketing transaction involves a single seller and buyer. Each chapter features a spreadsheet model to analyze a particular real-world case study or plausible scenario, and issues considered include: the reasons for commodity price differences across regions the connection between the release of information and the rapid adjustment in a network of commodity prices the specific linkage between energy and food prices bidding strategies by large exporters who compete in import tenders The simulation results that are obtained from the spreadsheet models reveal many important features of commodity prices. The models are also well suited for additional "what if" analysis such as examining how the pattern of trade in agricultural commodities may change if shipping becomes more expensive because of substantial increase in the world price of oil. Model building and the analysis of the simulation results is a highly effective way to develop critical thinking skills and to view agricultural commodity prices in a rigorous and unique way. This is an ideal resource for economics students looking to gain develop skills in the areas of Agricultural Marketing, Commodity Price Analysis, Models of Commodity Markets, Quantitative Methods and Commodity Futures Markets.

Price: $55.99 USD

Strategic Marketing : Handbook for Developing Emotional and Social Intelligence: Best Practices, Case Studies, and Strategies

Price: $64.99 USD

Strategic Marketing : Handbook for Developing Emotional and Social Intelligence: Best Practices, Case Studies, and Strategies

Price: $80.00 USD