Your one-stop guide to writing and selling books for children Get the tools you need to: * Develop story ideas that work * Strengthen your writing skills * Improve your work habits * Write for different age groups * Look at your work critically * Submit proposals and manuscripts * Find the right publisher for your work * Understand and negotiate contracts * Work with agents and editors * Join the writing community Do you dream of becoming the next J. K. Rowling? Are you excited about writing for children but have no idea how to begin or where to send your material? Now, respected children's writer Barbara Seuling gives you the essential steps to getting published in the competitive, exciting world of children's literature. From finding story ideas and creating character sketches to plotting, writing dialogue, editing, and revising your work, you'll learn how to complete a manuscript and prepare it for submission. Whether you want to write picture or chapter books, fiction or nonfiction, poetry or plays, Seuling helps you master the different genres and capture a child's interest and imagination, from the early years to young adult. Her fully revised guide also covers the major developments in book publishing, including vital information about using the Internet to research the market and contact publishers. Seuling even discusses recent successes such as the Harry Potter series, as well as the growth of Amazon.com. Complete with updated lists of writing organizations, marketing information, and recommended reading, this is the only guide you need to start writing, get published, and touch the lives of children.

Price: $9.99 USD

Pop Fiction's unique essays individually consider one song within a cinematic context. Unlike previous collected volumes about pop music in film, where a generalised approach has been adopted, this offers instead a close examination of two pervasive and significant mediums in combination. The collection introspects, assembling the pop song into various guises and documenting how individuals dissemble the multiple roles that the pop song plays in cinematic moments. The song as: role-play, memory trigger, narrator, ghost, marketing device, translator, alienator, membership rite etc. All provide fresh insight towards the inter-textual fusion of film and song. Additionally the books form reduces the area of analysis to expose differences and similarities between these contrasting fields of study. Innovative yet accessible, this exciting document would appeal to students, lecturers and researchers offering a diverse set of models with which to investigate the 'ideogram' of image/text/sound - a relationship which sits at the heart of most cultural production. For beginners, the book provides comforting areas of familiarity (pop song and film) while exploring areas of respective discipline and inter-disciplinary practice in an original manner.

Price: $10.00 USD

This cutting edge business fable tells the story of a beleaguered CEO who pumps up profits using lessons from an unlikely source. Written for busy people, this fast, pithy read may change the way you run your company. If you thought good communication was just some warm and fuzzy "nice to have", this book will challenge your thinking. The Hidden Profit Center is an eye opener. Use it to challenge all your people to find an exploit The Hidden Profit Center in your organization! About the Author - An internationally recognized speaker and writer, Helen Wilkie has been called Canada's business communication expert. Through her keynote speeches and workshops, she has helped thousands of professionals, executives, managers and front-line employees improve their business and fast-track their careers by sharpening their communication skills. She has written two previous books, and writes regularly on communication and marketing topics for a wide variety of publications.

Price: $19.95 USD

Praise for Selling Sucks. "Whew! A terrific new book that blows the lid off the old-school methods of selling-which don't work anymore-and shows you how to make sales almost like magic! I love this book!". -Joe Vitale, author of The Attractor Factor and many other books. "I love to buy, so I'm going to give every salesperson I know a copy of this book. Maybe they'll finally stop the old-school, hard-sell shtick that compels me (and everyone else) not to buy.". -Michael Port, bestselling author of Book Yourself Solid. "Selling sucks, but making sales doesn't. Read Frank's book to learn the crucial difference that will almost certainly mean success or failure for your business in the new era of commerce.". -Mark Joyner, bestselling author of Simpleologywww.simpleology.com. "Ready to join the ranks of the top sales pros? Buy Selling Sucks. Apply its lessons. Then watch your results go through the roof.". -Randy Pennington, author of Results Rule!. "Rumbauskas has the ability to overcome the obvious and allow his readers to look at sales in a new dimension. While many people focus on sales tricks, Rumbauskas shows, in great detail, how to get your prospects to buy because they come to you informed and trustful of you before you even say 'hello.' He's one of those guys I listen to every time he speaks. He speaks out of tested methods and not opinion. Prior to marketing online, I spent fourteen years running some of the largest automobile dealerships in the USA. This is one book I would make recommended reading for every person who wants to become an elite sales professional. Selling Sucks is a money-making winner.". -Mike Filsaime, MikeFLive.com. "Selling Sucks is a must-read for any entrepreneur who wants to run a high-profit, high-integrity business. Rumbauskas's advice is inspiring, clear, and more importantly, easy to implement. It's honestly one of the best how-to self-marketing books on the market. Get this book now if you're serious about exploding your sales and making more money.". -Marie Forleo, author and Fox News Online Life Coachwww.thegoodlife-inc.com. "Rumbauskas has written an indispensable guide to moving from an average salesperson to a top sales pro. This is a must-read for anyone serious about their sales career.". -Paul McCord, author of Creating a Million-Dollar-a-Year Sales Income

Price: $19.95 USD

Convert relationships into revenue-generating business!. With Clients, Clients, and More Clients , you’ll learn how to capture the attention of the right connections, build loyal relationships, and influence people to hire you. Larina Kase combines the latest research from the field of psychology with her own background as a marketing psychologist to help you understand exactly how potential clients think—and use this information to close the deal. Discover how to understand the true needs of a client; access underlying emotions through the use of metaphor; alleviate clients' stress or fears; use color and design psychology to optimize your branding; make yourself memorable; use endorsements in the way that really works; package your products and services so people decide to purchase them. Larina Kase, PsyD, MBA , is a cognitive-behavioral psychologist and marketing consultant to service business owners. She publishes the monthly ezine Stand Out! Marketing that Grabs Attention and Gets Results and is the author or coauthor of several business books, including The Confident Leader and The Confident Speaker . Praise for Clients, Clients, and More Clients. “If ‘who you know’ and making a meaningful connection with them is truly part of the success factor in business (and it is), I promise you that Larina Kase's Clients, Clients, and More Clients will have your phone ringing and e-mail box full of people who truly want to do business with you. A savvy, wise, and value-based text allows the reader to learn what few others understand: the Science and Art of Connecting. I've read and reviewed a dozen books on building a solid client base. Most completely miss the target. This book is a handbook to meet, connect with, and build a valuable relationship with just about anyone you want to.”. —Kevin Hogan, Psy.D., author of The Science of Influence and The Psychology of Persuasion. “This is a remarkable, readable, and instantly practical book packed with leading-edge tips on attracting new clients fast. I loved it!”. —Dr. Joe Vitale, author of The Attractor Factor. “In Clients, Clients, and More Clients , Larina Kase shows you how to find and influence prospects so they’ll understand the value of your work and readily do business with you. The research-based strategies in this important and engaging book are worth any businessperson’s time, close study, and dedicated application. The book is true to its promises.". —Mark Levy, founder of Levy Innovation and author of Accidental Genius: Using Writing to Generate Your Best Ideas, Insight, and Content. ” Clients, Clients, and More Clients is a must-read for every sales executive, sales manager, and company executive. This is not your typical how-to sales guide, as it digs deep into how to change a losing sales strategy into a winning success. Larina uncovers the psychology behind the sales mentality,

Price: $20.00 USD

The ultimate guide to relationships, influence and persuasion in 21 st century business. What is most important to your success as a sales or business professional? Is it education, experience, product knowledge, job title, territory, or business dress? Is it your company's reputation, product, price, marketing collateral, delivery lead times, in stock ratios, service guarantees, management strength, or warehouse location? Is it testimonials, the latest Forbes write up, or brand awareness? Is it the investment in the latest CRM software, business 2.0 tools, or social media strategy? You could hire a fancy consulting firm, make the list longer, add some bullet points, put it into a PowerPoint presentation, and go through the whole dog and pony show. But at the end of the day there will be only one conclusion… None of the above ! You see, the most important competitive edge for today's business professionals cannot be found on this list, your resume, or in any of your company's marketing brochures. If you want to know the real secret to what matters most in business, just look in the mirror. That's right, it's YOU. Do these other things matter? Of course they do, but when all things are equal (and in the competitive world we live in today, things almost always are) People Buy You . Your ability to build lasting business relationships that allow you to close more deals, retain clients, increase your income, and advance your career to rise the top of your company or industry, depends on your skills for getting other people to like you, trust you, and BUY YOU. This break-through book pushes past the typical focus on mechanics and stale processes found in so many of today's sales and business books, and goes right to the heart of what matters most in 21 st century business. Offering a straight forward, actionable formula for creating instant connections with prospects and customers, People Buy You will enable you to achieve a whole new level of success in your sales and business career. You'll discover: Three relationship myths that are holding you back Five levers that open the door to stronger relationships that quickly increase sales, improve retention, increase profits and advance your career The real secret to making instant emotional connections that eliminate objections and move buyers to reveal their real problems and needs How to anchor your business relationships and create loyal customers who will never leave you for a competitor How to build your personal brand to improve your professional presence and stand-out in the market place People Buy You is the new standard in the art of influence and persuasion. Few books have tackled the subject of interpersonal relationships in the business world in such a practical and down-to-earth manner, breaking what many perceive as a complex and frustrating process into easy, actionable steps that anyone can follow.

Price: $21.95 USD

This is one of the most thoughtful books on branding I've come across. Most such books are either quickly-crafted "how-to" books or academic tomes over-burdened with references. This book is thoughtful because it raises questions which deal with the "why" rather than just "how" of branding. The reference to brutal truth as the truth which will set us free—to examine ourselves without self-illusions—is liberating. The notion that Asia has many good, but no great brands, is also not a put-down but a clarion call for Asian CEOs to rise to the challenge and create lasting, meaningful, committed brands. Ho Kwon Ping Chairman/CEO, Banyan Tree and Board of Trustees, SMU 2010 recipient of the "Lifetime Achievement Award" by the American Creativity Association A cold shower to wake people up. Joe Baladi's Brand Blueprint is a great tool for anyone involved in Sovereign Relationship Marketing or brand building anywhere. Timothy Love Vice Chairman Chief Executive Officer, Omnicom APIMA There are many books about branding but few address Asian companies directly. Joe Baladi has been one of the loudest voices to advocate strong branding practices to Asian companies determined to outperform their competitors. The Brutal Truth About Asian Branding is a timely book that all Asian CEOs with global aspirations should read. Richard Eu Group CEO, Eu Yan Sang International The Brutal Truth About Asian Branding is the first book that connects branding frameworks to the realities of operating in Asia. It offers a very straightforward perspective on the challenges Asian CEOs face as they build their businesses and their brands, and perhaps the most compelling part of the book is the passionate plea for how Asian CEOs should be thinking different about branding. In true Baladi style, it is straight from the heart. Maarten Kelder Managing Partner (Asia), Monitor Group A very interesting and valuable perspective on Asian branding... one that decision makers in the region should read and embrace. Well done Joe! Ron Sim Founder & CEO, OSIM International Brands mean Business, anywhere in the world! The focus on Asia, at this time, is natural since the developing nations of the region did so much to help the world recover from the global 2008 economic crisis. Baladi’s text is timely; it is thoughtful and thought-provoking; putting people and brands center stage with practical insights borne of his breadth of personal experience at the frontline. Chris D. Beaumont Professor, Tokyo University, Global Centre of Excellence Director, North Asia, Results International The brutal truth is that Joe Baladi is right. Asian CEOs must learn the brand skills used so successfully in the rest of the world. It will take a big change in mentality, but the rewards will be vast. This book is a great start to that revolution. Michael Newman Author, 22 Irrefutable Laws of Advertising

Price: $29.95 USD

While there are books focusing on parametric tests, the domain of nonparametric. tests is mostly unexplored. Data Analysis in Business Research: A Step by Step. Nonparametric Approach brings under one umbrella all the major nonparametric. statistical tools that can be used by undergraduate and postgraduate students. of all disciplines, especially students of Research Methods in Social Sciences. and Management Studies, in their dissertation work. Students face difficulty in analyzing data collected from small samples; they. end up reporting mere percentage analysis which results in the loss of information. collected. Hence there is a need to create awareness among students and researchers. about the application of major nonparametric tools that can be applied confidently. without worrying about sample size, scale of measurement, normality assumptions. or other parameters of that nature. The lucid presentation of the step-by-step. procedures, explaining in simple English how to perform each of the major nonparametric. tests, is a major attraction of the book. The book, which also has a comprehensive. question bank, assumes minimal or little knowledge of statistics on the part. of the reader. This book will also be informative for Marketing Research professionals and. organisations, consultancies and organisations of economic research.

Price: $32.95 USD

Foreword by Ray Harishankar, IBM Fellow. "There are many books on the market on the topic of SOA and SOA's business and technology value. This book focuses on one of the key technical values of SOA and does an excellent job of describing SOA-based application integration by clarifying the relationship and patterns of SOA with other integration technologies in a distributed computing environment." Sandra Carter, IBM Vice President for SOA, BPM, and WebSphere Marketing. "Services Oriented Architectures present many challenges today in the integration of existing systems and new systems, along with many times, old legacy mainframe applications. This book successfully addresses many of the complexities we see in the integration of SOA and mainframe legacy applications, presenting options and approaches to integrate the applications with the rest of the enterprise. The author takes a clearly defined pattern-based approach discussing the advantages, tools and methods. Readers will benefit from the insights in this book whether they play the architect role or a developer role on a SOA project." Sue Miller-Sylvia, IBM Fellow and Application Development Service Area Leader

Price: $59.99 USD

3 rd generation radio systems will be increasingly developed, deployed and operated in the years to come. TDD is one of two main approaches to implementing these 3G systems, so that there will be an increasing need for the engineering community to learn quickly and comprehensively about the TDD technology. As 3G systems become popular, the topics will no doubt be introduced to academic curricula and will also provide a basis for future research. This book provides comprehensive coverage of TDD.  It is essentially a Radio Access Network technology and the book embraces the structure of the radio interface as well as the user equipment and network equipment. In addition, Wideband TDD also covers the connection of the TDD Radio Access Network to the 3G Core Network and public switched networks (PSTN) as well as public and private packet networks (Internet and Intranet). Services, applications and performance are also addressed. Finally, TDD is compared with other radio access technologies, namely FDD, TD-SCDMA and WLAN. TD-SCDMA is the Narrowband version of TDD in 3G, and WLAN standards address wireless computer communications. Although there are a number of books published on 3G and UMTS, most of the focus of these books has been on FDD component of 3G. Wideband TDD ::; Describes all aspects of TDD in a single comprehensive manner; Addresses TDD technology, TDD systems and the TDD market place; Discusses deployment scenarios and Radio Resource Management for TDD; Provides a comparison of TDD with other radio access technologies, namely FDD, TD-SCDMA and wireless LANs. This will prove an essential addition to the bookshelf of professional communication and software engineers, development engineers, technical marketing professionals, researchers in industry, wireless equipment vendors such as Siemens, Nokia and InterDigital, operators and service providers. It will also provide a comprehensive overview of TDD for postgraduates who are taking advanced courses in Mobile Wireless communications.

Price: $165.00 USD