| Off-The-Wall Marketing Ideas: Jump-Start Your Sales Without Busting Your Budget
No Synopsis Available
Price: $8.47 USD
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| Jump Start Your Business Brain: Ideas, Advice, and Insights for Immediate Marketing and Innovation Success, by Hall
This book is in New - Excellent condition
Price: $12.74 USD
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| Small Business Internet Marketing : Ideas and Solutions for Advertising Small Businesses Online: the Sales Lead Generation Bible
No Synopsis Available
Price: $13.87 USD
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| 201 Great Ideas for Your Small Business
Completely revised and updated edition of this very popular and successful small business book The first edition of 201 Great Ideas for Your Small Business was hailed by management guru and author Tom Peters as "Brilliantly researched. Brilliantly written. A gem of priceless value on almost every page. Read. Inhale. Absorb. Great Stuff!" In this completely updated third edition of 201 Great Ideas for Your Small Business, renowned small-business expert and consultant Jane Applegate shares new, powerful, creative, simple, and proven approaches for building a better small business. Details how business owners can use online marketing and social networking more effectively Offers timely strategies for thriving in challenging economic times Includes scores of real-life success stories and all-new interviews with small-business owners, experts, and VIP's including Guy Kawasaki, Kay Koplovitz, and Michael Bloomberg It may be small, but your business is a big deal to you, your customers, and employees. 201 Great Ideas provides lively, practical strategies to help you manage, grow, and promote your business.
Price: $22.95 USD
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| Secretos de la Venta : Ideas, tecnicas y consejos practicos de marketing que realmente Funcionan
No Synopsis Available
Price: $26.15 USD
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| Secretos de la Venta : Ideas, tecnicas y consejos practicos de marketing que realmente Funcionan
No Synopsis Available
Price: $29.06 USD
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| Marketing Your Retail Store in the Internet Age
If you own and operate a small retail business, this guide will give you a proven system for marketing your store, allowing you to compete with online merchants and big-box stores alike. Full of fresh and innovative ideas for promoting small stores, it will show you how to create a great in-store experience and build loyal, long-lasting relationships with customers.
Price: $29.95 USD
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| 5 Minutes to Great Real Estate Marketing Ideas : A Desk Reference for Top-Selling Agents
No Synopsis Available
Price: $41.93 USD
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| Marketing and Selling Professional Services in Architecture and Construction
This practical book on selling and marketing will help architects, engineers, project managers, facilities managers, surveyors, and contractors ‘sell’ themselves to prospective clients. As clients become more sophisticated at both local and international level, and as competition in the construction industry increases, both contractors and consultants have to take a more professional approach to selling themselves. This is especially true for PFI bids where vast resources are committed to winning multi-million pound contracts. Through a simple-to-follow process, illustrated with plenty of diagrams and checklists, Marketing & Selling Professional Services in Architecture & Construction sets out the seven key aspects of selling and marketing professional services. It is full of applicable ideas and examples and is well structured to enable readers to dip into the section relevant to their current needs.
Price: $72.99 USD
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| The role of information and communications technology in transforming marketing theory and practice
There have traditionally been different ways in which to view the marketing task, distinctions that have been drawn to facilitate the level of insight available to managers involved in marketing the firm's offer. A traditional distinction has been between business-toconsumer (B2C) and business-to-business (B2B) marketing. More recently, much has been written on whether the appropriate perspective of marketing should be transaction-based or relationship-driven. This paper argues that a different view is more useful: that the marketing task has moved beyond being transaction- or relationship-driven, and that it can and should increasingly often be viewed as an information-handling problem. First identifies what are considered to be the main tasks facing a marketing manager, and then interprets how these tasks may be managed in each of the transaction-, relationship-, and information-driven approaches. By using three different case study vignettes, provides evidence of the applicability of these ideas.
Price: $199.00 USD
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