| Marketing Your Business: Make the Internet Work for You; Get into Exports; Learn About Products and Pricing No Synopsis Available Price: $16.77 USD
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| Marketing Your Business: Make the Internet Work for You; Get into Exports; Learn About Products and Pricing No Synopsis Available Price: $18.63 USD
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| Marketing Your Business: Make the Internet Work for You; Get into Exports; Learn About Products and Pricing No Synopsis Available Price: $22.19 USD
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| Power Marketing, Selling, and Pricing From creating a strong internet presence and high-quality, eye-catching mailers to ensuring happy customers and promoting word-of-mouth referrals, this indispensable handbook details the multitudinous ways wedding and portrait photographers can supercharge their marketing efforts to bring in more clients and better profits. Containing a step-by-step guide to the power marketing methoda systematic, proactive approach that takes advantage of the best possible resources availablephotographers will learn how to understand their customers, identify their hook, and establish program goals and objectives. Five of the biggest and most oft-encountered mistakes made by both new and struggling studios are discussed, as well as how to establish an effective pricing strategy and become comfortable with self-promotion. By incorporating these proven sales and presentation strategies, photographers will be able to put forth their best sales approach, point out the features and benefits of their product, and overcome client objections to close the sale. Price: $27.95 USD
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| Emerging Wireless Technologies and the Future Mobile Internet: The Role of Carbon Pricing No Synopsis Available Price: $34.12 USD
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| Internet Pricing : Economic Approaches to Transport Services and Infrastructure No Synopsis Available Price: $67.23 USD
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| Internet Pricing : Economic Approaches to Transport Services and Infrastructure No Synopsis Available Price: $67.23 USD
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| Internet Tiered Services Internet service providers (ISPs) have introduced several forms of a tiered service, in which users may select from a small set of tiers that offer progressively higher levels of service with a corresponding increase in price. This book provides a comprehensive study of the design, sizing, pricing, and operation of Internet tiered services. Price: $129.00 USD
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| Pricing Communication Networks Traditionally engineers devised communication services without reference to how they should be priced. In today's environment pricing is a very complex subject and in practice depends on many parameters of the actual market - including amount of traffic, architecture of the network, technology, and cost. The challenge is to provide a generic service model which accurately captures aspects such as quality and performance, and can be used to derive optimal pricing strategies. Recent technology advances, combined with the deregulation of the telecommunication market and the proliferation of the internet, have created a highly competitive environment for communication service prividers. Pricing is no longer as simple as picking an appropriate model for a particular contract. There is a real need for a book that explains the provision of new services, the relation between pricing and resource allocation in networks; and the emergence of the internet and how to price it. Pricing Communication Networks provides a framework of mathematical models for pricing these multidimensional contracts, and includes background in network services and contracts, network techonology, basic economics, and pricing strategy. It can be used by economists to fill in the gaps in their knowledge of network services and technology, and for engineers and operational researchers to gain the background in economics required to price communication services effectively. * Provides a broad overview of network services and contracts * Includes a primer on modern network technology and the economic concepts relevant to pricing and competition * Includes discussion of mathematical models of traffic flow to help describe network capability and derive pricing strategies * Includes coverage of specialist topics, such as regulation, multicasting, and auctions * Illustrated throughout by detailed real examples * Suitable for anyone with an understanding of basic calculus and probability Primarily aimed at graduate students, researchers and practitioners from electrical engineering, computer science, economics and operations research Pricing Communication Networks will also appeal to telecomms engineers working in industry. Price: $176.99 USD
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| Behavioural Pricing This e-book is devoted to the behavioral aspects of pricing, and contains articles that look at pricing on the Internet, pricing across cultures and pricing services. Price: $199.00 USD
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